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Real Good Fish | How It Works | | How It Works | We source the freshest seafood, exclusively from the California coastline, directly from our local fisherman to your neighborhood! You can customize...

We source the highest-quality, sustainable seafood direct from the fishermen to you.   

How it Works

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Choose Home Delivery or Neighborhood Pickup
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Customize Your Preferences
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Enjoy!

Fully Customize Your Plan

Manage every aspect of your pmembership from your online account.

Complete Flexibility

Complete Flexibility

We know that your schedule requires flexibility and we are here to support that. Enjoy weekly, bi-weekly, or monthly deliveries with membership hold options for when you’re out of town.

Opt Out of Certain Species

Opt Out of Certain Species

While we are passionate about expanding our member’s horizons and bringing you fish you may not have tried before, we offer the ability to opt out of species you don't want to receive.

Receive Whole Fish When Available

Receive Whole Fish When Available

Receive whole fish when available.Species that you can expect whole are rockfish, black cod, petrale sole and sand dabs.

Delivery Reminders

Delivery Reminders

Sign up for our text reminder to be notified your delivery day.

Join Our Community

Choose from monthly, bi-weekly, or weekly deliveries—direct from the fisherman to your home or neighborhood!

Get Started

Real Good Fish is the highlight of our week. We love experimenting with new recipes, and the quality is amazing. Highly recommended!

- Lisa C.

It's simply wonderful. We are spoiled by the quality of the seafood.

- Mike S.

Member Benefits

Exclusive Access To A Members-only Shop

Exclusive Access To A Members-only Shop

Browse our Members-only Shop filled with delicious flash-frozen fish and seasonal pre-made goodies such as salmon cakes, pickled oysters, smoked black cod, dungeness crab ravioli, anchovy boquerones and more!

We Offer More Than Fish

We Offer More Than Fish

We work with local farmers to bring you additional protein such as poultry, beef, and pork. These high quality local products are added right into your normal shipment and sent out at the same time.

Freshness, Transparency, and a Dedicated Team

Freshness, Transparency, and a Dedicated Team

Our team is truly passionate about what we do! We take pride in providing the freshest, most sustainably sourced fish available, with full transparency on when, where, and how it was caught.

Give Back To Your Community

Give Back To Your Community

Members have the ability to support our Bay2Tray program by contributing $1.25 per delivery, the cost of a public school lunch.

Bay2Tray Program
Recipes & Special Sales

Recipes & Special Sales

We provide a weekly email outlining the Catch for that week and suggested recipes, as well as information on any additional sales we’re running so that you can stock up.

Access To Private Events

Access To Private Events

We love hosting private dinners and other fun events for our members and their friends and family. As a member, you get first dibs on discounted ticket purchases.

FAQ

What's the difference between Home Delivery and California Neighborhood Pickup?

We are proud to offer our members multiple ways to get fresh fish on a regular basis.

California Neighborhood Pickup
If you are a California Resident, you can choose a convenient residence or business in your area to pick up your Real Good Fish deliveries. If you are interested in becoming a site host, email sitehost@realgoodfish.com. We’d love to talk! Browse California Neighborhood Pickup plans here

Home Delivery
We also offer Home Delivery to 7 states: California, Nevada, Arizona, Utah, Idaho, Washington, and Oregon. Browse home Delivery plans here

What's the Difference?

Other than the fact that the Neighborhood Pickups are only available in California, the main difference between the two delivery options is simply the types of plans available. We are able to ship a much smaller quantity of fish to our pickup sites, because the overall volume is larger, which keeps the shipping costs reasonable. Because of this, Neighborhood Pickup members have a few additional plans available to them.

Home Delivery member plans are a bit more limited, but still just as delicious! This helps us ensure that costs are controlled. 

Questions? Just email us: member@realgoodfish.com. We're here to help!

Do you offer a whole fish option?

Yes! We offer the FULL and LARGE Shares as a Whole Fish subscription:

The FULL Share includes 3.0 to 4.0 pounds pounds of whole fish, gutted and gilled, whenever whole fish species are available.  

The LARGE Share includes 4.5 to 6.0 pounds of whole fish, gutted and gilled, whenever whole fish species are available.

Possible species that you can expect whole are rockfish, black cod, petrale sole and sand dabs. Calamari are delivered uncleaned. All other quantities in each subscription are as stated above.

How do I know what species I'm getting with each delivery?

We email you a newsletter the day before each delivery. It will tell you the species, who caught it, with what gear, and when and where it was landed. It always includes our recommended eat or freeze by date, and any special storage or preparation instructions. The newsletter also has quick links to our fabulous recipes and other products currently offered exclusively by Real Good Fish exclusively in our webstore.

Most often, your seafood was caught 1-2 days before delivery. You can’t get it any fresher than this unless you catch it yourself!

What if I have an allergy or don't want some kinds of seafood?

You can opt out of species that you don’t like or that you are allergic to. Opt out means you DO NOT want to receive a certain species. There is no cost for opting out. 

If you aren’t allergic, we recommend keeping an open mind and trying diverse types of seafood because you may have never tasted them so fresh! Eating a diversity of seafood supports biodiversity in our ocean and economic diversity for our fishermen and processors. It also helps you grow in your culinary skills and might introduce you to seafood you never knew you loved! However, we understand some things just aren't a good fit for you, and will provide a fresh or flash-frozen fillet alternative, depending on what is available.

We offer 6 different opt outs, below:

1. Small Fish - Herring, Sardines, and Anchovies

2. Crustaceans - Crab, Prawns, and Shrimp

3. Bivalves - Oysters, Clams, and Mussels

4. Black Cod - Also known as Sablefish

5. Calamari - Squid

6. Abalone

To add an opt out to your account:

Simply log in to your account and select "Change" in the Subscription section of your Summary box. Click on the "Options" tab and select the products you’d prefer not to receive, then click "Save." You'll receive an email confirming your opt out.

What if I don't know how to cook a certain species?

We include recipes and how-tos with each newsletter. We also have a website full of recipes, cooking tips, and videos. Have a look around and begin your next culinary adventure! Check out our recipes here!

Do you deliver to offices, business or institutions?

Yes, we have businesses large and small hosting delivery locations, as well as schools and universities. Some are only accessible to their employees or students, others are open to the public, increasing their presence in the community, and in some cases, their sales.

Want to set up one at your office, business or workplace? E-mail us at sitehost@realgoodfish.com.

Can I become a site host? What's involved?

Our site hosts receive a discount on their choice of a Half Share, Full Share, Large Share, or Frozen Share, which can be delivered weekly, every other week, or once a month in the case of the Frozen Share. The discount amount is tiered, and grows as member numbers grow. All we ask in exchange is that you break down and recycle the shipping boxes between deliveries, and field the occasional email or phone call about pick up issues. We keep that to a minimum by setting missed pick up hours the day after delivery, so there really isn't much to do.

To get started, you'll want to begin recruiting other fish lovers in your neighborhood. We need a minimum of 10 friends, family members, neighbors & coworkers signed up to begin deliveries at a new site. The ultimate goal to ensure site sustainability is 20+ members. We’ll supprot you with marketing efforts on our own channels,  and we occasionally ask our site hosts to spread the word via Nextdoor.com, Facebook, or other social media to help build membership.

If you're interested, please email us at sitehost@realgoodfish.com. We’d love to talk!

What if I miss my pick-up?

Check your site instructions (under “Pick Up Directions” when you log in to your account) to see if there is a missed pick up policy in place. Contact us if you need help getting in touch with your site host.

How do I purchase a gift certificate?

If you’re a member of our CSF, all you need to do is add this to your account as a Member Store item, or call us at 831-332-1234 for immediate processing. We'll email you the gift certificate(s) to either forward to your recipient, or print and gift, along with instructions to help make your recipient's experience as smooth as possible.

If you're not a member of Real Good Fish, you can still purchase a gift certificate. Give us a call to pay for the gift certificate(s) you want at 831-332-1234. We’ll email you the gift certificate(s) for you to print and give to your recipient(s) or to forward to them, along with instructions to help your recipients get set up with our service.