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Real Good Fish | Fishermen A-Z | | Fishermen | Bringing you the freshest sustainably caught LOCAL seafood!
“Perhaps I should not have been a fisherman, he thought. But that was the thing that I was born for.”
- Ernest Hemingway, The Old Man and the Sea
Kevin Butler

Kevin Butler grew up fishing and foraging up and down the California coast and ended up in Santa Cruz for the last 4 decades. He brought his fresh catches home and learned to prepare them. As a child, he preferred salmon roe and sea urchin to soda and candy, outdoors to the inside. His childhood...

Kevin Butler grew up fishing and foraging up and down the California coast and ended up in Santa Cruz for the last 4 decades. He brought his fresh catches home and learned to prepare them. As a child, he preferred salmon roe and sea urchin to soda and candy, outdoors to the inside. His childhood passions have developed into his current careers: a fisherman and chef.

He now fishes commercially for halibut, seabass, lingcod, rockfish, and sand dabs. He feels more comfortable on the water than on land. “When I go out fishing, I never have any idea how the day will work out," he said.  “But I’m away from cell phones, and land that can sometimes be claustrophobic.”

He not only sells seafood to Real Good Fish, but also works with Real Good Fish as our chef, preparing seafood for our events and doing our cooking demonstrations. He was the Executive Chef at Café Rio in Aptos, and enjoys showing people how really great local seafood can be.  “Instead of teaching or talking to people about how good fish can be, I got into showing them." If you've tried his chowder, anchovies or squid calamari at our events, you'll experience this for yourself. 

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Ron Farquhar

Ron Farquhar started fishing around 2002. Originally from San Francisco, a love of scuba diving brought him south to Monterey and he gradually eased his way into work as a commercial fisherman. In Ron’s case, a long “career” of personal spearfishing was his entry point. Next, he started working...

Ron Farquhar started fishing around 2002. Originally from San Francisco, a love of scuba diving brought him south to Monterey and he gradually eased his way into work as a commercial fisherman. In Ron’s case, a long “career” of personal spearfishing was his entry point. Next, he started working on charter fishing boats and then started his own business, Westwind Charter Sport Fishing & Excursions. The Westwind is a 31′ Island Hopper that calls Moss Landing its home port.

Ron now fishes commercially when salmon, halibut, albacore tuna, and white seabass are in season – generally from May to November. Throughout his work in fishing, the intimate knowledge of underwater “structure” (topography) he gained during his spearfishing and diving days has helped him to understand where to look for fish. Ron particularly enjoys fishing for white seabass and albacore since there’s so much excitement involved. The closure of the salmon seasons in 2008 and 2009 were tough, and adjusting to the rapid increase in area closures for MPAs has been difficult as well. Other challenges include occasional flooding of the market (leading to price drops) and fuel costs.

Ron tries to take advantage of fish closer to shore when possible to keep fuel costs down. Being able to sell to local buyers is a highlight of fishing for him, and he likes to know his local community is enjoying his catch. One of the most rewarding aspects of spending time on the ocean is seeing whales and dolphins, and being able to track schools of fish by watching birds feeding – it’s a way of witnessing the entire environmental cycle.

When not fishing, Ron works for the City of Monterey as a security worker for Monterey Harbor. In the course of patrolling the marina and wharf areas and checking on boats and moorings, Ron enjoys the people and hearing their stories from around the world. He also is able to keep a close eye on the types of fish being brought in by other fishermen on a daily basis. We’re glad to have started buying fish from Ron and wish him continued success!

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